Small Trick To Increase Sales Conversions by 20%

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A small little trick I learnt from Yanik Silver which will increase your sales conversion by a whopping 20 percent:

Put a Checkbox and an Upsell Offer just before the Order button. Yes, it’s really that simple!

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15 Steps To Follow – Anatomy Of A Sales Letter

Stated below is the Anatomy of A Sales Letter and the 15 steps to follow according to Matt Bacak.

1. The Headline

2. The Sub Headline

3. The Salutation (best to use: Dear Friend)

4. The Opening Paragraph

5. Credibility

6. Testimonials

7. Bullets

8. More Testimonials

9. Add Free Bonuses

10. Money Back Guarantee (Tell them not to worry because they are not taking the risks, YOU are)

11. The Price (Before stating the price, tell them what they are getting)

12. Payment information

13. A Warning (Tell them what will happen if they don’t take action)

14. The Close (Tell them EXACTLY what you want them to do)

15. The Post Script i.e. The P.S.

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